Coimbatore’s Sri Ramakrishna Institute of Oncology and Research has taken the digital path to spread vital messages on the subject
After having launched a series of apps, digital pamphlets, e-books, short films, digital awareness vans and an exclusive website on cancer, Dr P Guhan has now uploaded animation videos on YouTube.
The oncologist, who heads the Sri Ramakrishna Institute of Oncology and Research, has explored all kinds of online platforms to increase awareness on all forms of cancers.
The videos can be accessed and played for free, and shared widely. “Any discussion in the form of cartoon characters or animation brings a light-heartedness to the topic. As a result, people engage with it easily,” says Dr P Guhan. He points out, however, that it is no light matter that there is a global increase in cancer cases.